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| Criterion |  Business Strategy Value Chain Analysis |  Innovation Lean Startup |  Product Discovery Experiment Canvas |  Product Discovery Test Card |
|---|---|---|---|---|
Purposedifferent | Value Chain Analysis shows where value is created, costs accrue, and differentiation becomes possible along the process. It compares strengths, risks, market logic, and courses of action. The result is captured as a value-chain map and lever list. | For uncertain business assumptions, the method forces the idea into contact with real market reactions early. It separates wishful picture, assumption, and observable behavior, so that learning becomes faster than planning. This translates uncertainty into measurable insight. | When experiments become unreadable after the fact, it arranges hypothesis, signal, and learning goal on a single canvas. It separates problem, assumption, solution, and evidence. The result is captured as a Completed Experiment Canvas and a Success Metric. | The Test Card turns a critical assumption into a testable claim and specifies in advance which result counts as success. |
Complexitydifferent | High | Medium | Low | Low |
Timedifferent | Half day | Wochen bis Monate je Lernzyklus | 30-60 min | 20-35 min |
Participantsdifferent | 3-8 | 2-8 | 1-5 | 1-5 |
Formatdifferent | Workshop | Workshop + async | Workshop + async | Workshop + async |
Outputdifferent | Value Chain Map, Lever List | Hypothesis list, MVPs, Learning reports, Pivot or persevere decision | Completed Experiment Canvas, Success Metric | Test Card with a pre-set threshold |
Tagsno overlap | StrategyBusiness modelDiagnosisAnalysis | LeanStartupValidationMVP | ExperimentsValidationDiscoveryHypothesis | ExperimentsValidationDiscoveryHypothesis |