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Criterion
Paper illustration of Value Chain Analysis with its method-specific working model.
Business Strategy
Value Chain Analysis
Paper illustration of a branching impact map with a Why goal at the root, actor circles, How behavior changes and What options.
Product Strategy
Impact Mapping
Paper illustration for Fake Door Test
Product Discovery
Fake Door Test
Paper illustration of GIST Planning with its method-specific working model.
Product Strategy
GIST Planning
Purposedifferent
Value Chain Analysis shows where value is created, costs accrue, and differentiation becomes possible along the process. It compares strengths, risks, market logic, and courses of action. The result is captured as a value-chain map and lever list.When a goal needs to be connected to several possible paths, it shows chains of impact instead of feature lists. It connects business goal, behavior change, and measures.When demand is still unclear, it measures interest in a feature before it is built. It separates real behavior from polite agreement and deliberately keeps build effort small.GIST Planning helps clarify target groups, value, goals, and priorities. It links customer value, product logic, and decision priorities, and captures the result as goals, an idea bank, and a step-project list.
Complexitydifferent
HighMediumMediumMedium
Timedifferent
Half day45-90 min1-5 TageWochen bis Monate je Goal
Participantsdifferent
3-83-8Nutzertraffic3-10
Formatdifferent
WorkshopWorkshopAsyncWorkshop + async
Outputdifferent
Value Chain Map, Lever ListImpact Map, Outcome Hypotheses, Delivery OptionsClick Data, Interest Signal, Learning DecisionGoals, Idea bank, Step-project list, Tasks, Learning reports
Tagsno overlap
StrategyBusiness modelDiagnosisAnalysis
OutcomesStrategyBehaviorPlanning
ValidationExperimentsDemandDiscovery
RoadmapOutcomesPlanningExperiments
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