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| Criterion |  UX Research User Interviews |  Facilitation World Café |  Product Discovery Opportunity Interview |  Facilitation Barcamp |
|---|---|---|---|---|
Purposedifferent | When teams derive needs only from assumptions and real motives are missing, user interviews give direct access to behavior and meaning. Conversations from the target group's everyday life make patterns, tensions, and open questions solidly visible. | When a group needs to connect many viewpoints in a short time, World Café creates a calm alternation between closeness and rotation. It sets thinking in motion without forcing the conversation into full-plenary rigidity. | When opportunities are still hidden behind signals of need, it structures conversations around needs and obstacles. It looks for patterns that lead to new product opportunities. | When many people can contribute knowledge and the flow should stay open, Barcamp provides a framework for self-organized sessions. The format channels energy without defining the content too narrowly in advance. |
Complexitydifferent | Low | Medium | Medium | Medium |
Timedifferent | 30–60 min per interview | 60-180 min | 30-60 min je Interview | Halber Tag bis 2 Tage |
Participantsdifferent | 1 participant per interview | 12-100+ | 5-12 Interviews | 15-200 |
Formatdifferent | Workshop + async | Workshop | Workshop + async | Workshop |
Outputdifferent | Interview Notes, Themes, Insight Summary | Table Notes, Emergent Themes, Shared Questions | Interview Notes, Opportunity Themes, Customer Quotes | Session Board, Session Notes, Community Learnings |
Tagsno overlap | QualitativeResearchCustomerDiscovery | FacilitationDialogueLarge groupSensemaking | DiscoveryInterviewsOpportunityCustomer | FacilitationLarge groupLearning |