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Criterion
Paper illustration of two people facing each other, speech bubbles and an open interview notebook.
UX Research
User Interviews
Stakeholder Mapping
Facilitation
Stakeholder Mapping
Paper illustration for Alignment Mapping.
Facilitation
Alignment Mapping
Paper illustration of Stakeholder Salience Model with its method-specific working model.
Facilitation
Stakeholder Salience Model
Purposedifferent
When teams derive needs only from assumptions and real motives are missing, user interviews give direct access to behavior and meaning. Conversations from the target group's everyday life make patterns, tensions, and open questions solidly visible.When an initiative depends on many people, interests, and power dynamics, Stakeholder Mapping systematically orders the environment. It shows who influences, who is affected, and where relationship management or safeguarding matters first.When several people work toward one goal but hold different mental maps, Alignment Mapping makes the discrepancies visible. It arranges goals, assumptions, and priorities so shared direction becomes verifiable.When stakeholders appear to matter very differently, the Stakeholder Salience Model rates their actual priority through power, legitimacy, and urgency. It turns individual contributions into a visible selection. The result is captured as a Salience diagram and a class-based strategy.
Complexitydifferent
LowLowMediumMedium
Timedifferent
30–60 min per interview60–90 min1-2 h60-90 min
Participantsdifferent
1 participant per interview2-84-123-6
Formatdifferent
Workshop + asyncWorkshop + asyncWorkshopWorkshop
Outputdifferent
Interview Notes, Themes, Insight SummaryStakeholder Map, Engagement Plan, Risk NotesAlignment Map, Open Issues, Decision QuestionsSalience Diagram, Strategy per Class
Tagsno overlap
QualitativeResearchCustomerDiscovery
StakeholdersAlignmentFacilitationChange
AlignmentStakeholdersStrategyFacilitation
StakeholdersFacilitationAlignmentGovernance
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