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Criterion
Paper illustration of two people facing each other, speech bubbles and an open interview notebook.
UX Research
User Interviews
Red Teaming method illustration showing its working structure
Decision Making
Red Teaming
Paper illustration of a calm four-quadrant Assumption Map with hypothesis cards and emphasis on important assumptions with little evidence.
Product Discovery
Assumption Mapping
Paper illustration of Experiment Canvas with a method-specific labelled workspace.
Product Discovery
Experiment Canvas
Purposedifferent
When teams derive needs only from assumptions and real motives are missing, user interviews give direct access to behavior and meaning. Conversations from the target group's everyday life make patterns, tensions, and open questions solidly visible.For strategic decisions with high reach, agreement and gut feeling are often not enough. Red teaming brings deliberate opposition into the situation and tests where a plan breaks under real counterarguments.When assumptions still sit unordered in the room, it weighs uncertainty against leverage. It makes visible which hypotheses should be checked first.When experiments become unreadable after the fact, it arranges hypothesis, signal, and learning goal on a single canvas. It separates problem, assumption, solution, and evidence. The result is captured as a Completed Experiment Canvas and a Success Metric.
Complexitydifferent
LowHighMediumLow
Timedifferent
30–60 min per interview1-4 h45-60 min30-60 min
Participantsdifferent
1 participant per interview3-82-81-5
Formatdifferent
Workshop + asyncWorkshopWorkshop + asyncWorkshop + async
Outputdifferent
Interview Notes, Themes, Insight SummaryChallenge Findings, Risk Register, Mitigation PlanAssumption map, Test backlog, Risk rankingCompleted Experiment Canvas, Success Metric
Tagsno overlap
QualitativeResearchCustomerDiscovery
RiskDecisionSensemaking
AssumptionsRiskExperimentsValidation
ExperimentsValidationDiscoveryHypothesis
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