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Criterion
Paper illustration of two people facing each other, speech bubbles and an open interview notebook.
UX Research
User Interviews
Paper illustration for RAPID
Decision Making
RAPID
Paper illustration of a calm four-quadrant Assumption Map with hypothesis cards and emphasis on important assumptions with little evidence.
Product Discovery
Assumption Mapping
Paper illustration for DACI
Decision Making
DACI
Purposedifferent
When teams derive needs only from assumptions and real motives are missing, user interviews give direct access to behavior and meaning. Conversations from the target group's everyday life make patterns, tensions, and open questions solidly visible.In complex management decisions, clarity is often missing about who recommends, who agrees, and who makes the decision. RAPID creates this assignment and stabilizes decisions across several levels.When assumptions still sit unordered in the room, it weighs uncertainty against leverage. It makes visible which hypotheses should be checked first.In cross-functional decisions, responsibilities quickly blur between approval, influence, and execution. DACI arranges these roles so decision pressure, contribution, and information stay cleanly separated.
Complexitydifferent
LowMediumMediumLow
Timedifferent
30–60 min per interview45-90 min45-60 min30-60 min
Participantsdifferent
1 participant per interview3-122-82-10
Formatsame
Workshop + asyncWorkshop + asyncWorkshop + asyncWorkshop + async
Outputdifferent
Interview Notes, Themes, Insight SummaryRAPID Role Map, Recommendation, Decision LogAssumption map, Test backlog, Risk rankingDACI Matrix, Decision Owner, Decision Log
Tagsno overlap
QualitativeResearchCustomerDiscovery
DecisionRolesGovernance
AssumptionsRiskExperimentsValidation
DecisionRolesGovernanceAlignment
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