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| Criterion |  UX Research User Interviews |  Delivery RAID Log |  Product Discovery Opportunity Interview |  UX Research Personas |
|---|---|---|---|---|
Purposedifferent | When teams derive needs only from assumptions and real motives are missing, user interviews give direct access to behavior and meaning. Conversations from the target group's everyday life make patterns, tensions, and open questions solidly visible. | Helps clarify scope, sequence, and delivery flow in concrete terms. It makes work, boundaries, and order steerable. The result is captured as a RAID Log and a source for status reporting. | When opportunities are still hidden behind signals of need, it structures conversations around needs and obstacles. It looks for patterns that lead to new product opportunities. | When target groups stay too vague and teams talk about the same people differently, personas create a shared, solid picture of usage. Condensed profiles make needs, contexts, and differences tangible enough for decisions. |
Complexitydifferent | Low | Low | Medium | Medium |
Timedifferent | 30–60 min per interview | 30 min Setup, dann laufend | 30-60 min je Interview | 1-3 Tage |
Participantsdifferent | 1 participant per interview | 1-3 maintaining, briefing for everyone | 5-12 Interviews | Internes Team |
Formatdifferent | Workshop + async | Async | Workshop + async | Workshop + async |
Outputdifferent | Interview Notes, Themes, Insight Summary | RAID Log, Status Report Source | Interview Notes, Opportunity Themes, Customer Quotes | Persona Profiles, Needs Summary, Scenario Notes |
Tagsno overlap | QualitativeResearchCustomerDiscovery | RiskTrackingStakeholdersGovernance | DiscoveryInterviewsOpportunityCustomer | ResearchCustomerSynthesis |