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Criterion
Paper illustration of two people facing each other, speech bubbles and an open interview notebook.
UX Research
User Interviews
Paper illustration of Lean UX Canvas with its method-specific working model.
UX Design
Lean UX Canvas
Paper illustration of a Test Card with four fields for hypothesis, test, metric, and success threshold.
Product Discovery
Test Card
Paper illustration for Fake Door Test
Product Discovery
Fake Door Test
Purposedifferent
When teams derive needs only from assumptions and real motives are missing, user interviews give direct access to behavior and meaning. Conversations from the target group's everyday life make patterns, tensions, and open questions solidly visible.The Lean UX Canvas helps clarify user behavior, touchpoints, and concept decisions. It makes assumptions and desired outcomes visible and captures the result as a completed canvas, hypothesis list, and first experiment.The Test Card turns a critical assumption into a testable claim and specifies in advance which result counts as success.When demand is still unclear, it measures interest in a feature before it is built. It separates real behavior from polite agreement and deliberately keeps build effort small.
Complexitydifferent
LowMediumLowMedium
Timedifferent
30–60 min per interview2-3 h20-35 min1-5 Tage
Participantsdifferent
1 participant per interview3-81-5Nutzertraffic
Formatdifferent
Workshop + asyncWorkshop + asyncWorkshop + asyncAsync
Outputdifferent
Interview Notes, Themes, Insight SummaryCompleted Lean UX Canvas, Hypothesis list, First experimentTest Card with a pre-set thresholdClick Data, Interest Signal, Learning Decision
Tags1 shared
QualitativeResearchCustomerDiscovery
CanvasHypothesisOutcomesDiscovery
ExperimentsValidationDiscoveryHypothesis
ValidationExperimentsDemandDiscovery
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