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Criterion
Paper illustration of two people facing each other, speech bubbles and an open interview notebook.
UX Research
User Interviews
Paper illustration for Failure Mode and Effects Analysis
Operations
Failure Mode and Effects Analysis
Gemba Walk workspace showing the question, observations, and next decision.
Operations
Gemba Walk
Paper illustration for Standard Work Analysis.
Operations
Standard Work Analysis
Purposedifferent
When teams derive needs only from assumptions and real motives are missing, user interviews give direct access to behavior and meaning. Conversations from the target group's everyday life make patterns, tensions, and open questions solidly visible.For a process, product, or service with noticeable failure risks, the method assesses possible failure modes in advance. It directs attention to combinations of occurrence, effect, and detectability.When there is uncertainty about the real course of a process, the method brings observation to the place where work happens. It combines perception, follow-up questions, and process knowledge so decisions rest on actual workflows instead of assumptions.When the same task is done differently depending on the person, the method exposes the reliable core. It creates comparability without unnecessarily choking off needed latitude.
Complexitydifferent
LowHighLowMedium
Timedifferent
30–60 min per interview2-6 h30-120 min1-3 h
Participantsdifferent
1 participant per interview3-102-62-6
Formatdifferent
Workshop + asyncWorkshopWorkshopWorkshop
Outputdifferent
Interview Notes, Themes, Insight SummaryFMEA Table, Risk Priority, Mitigation ActionsObservation Notes, Improvement IdeasStandard Work Sheet, Deviation List, Improved Standard, Training Needs
Tagsno overlap
QualitativeResearchCustomerDiscovery
RiskQualityOperationsRoot cause
LeanObservationProcessOperations
LeanProcessQuality
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