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Criterion
Paper illustration of two people facing each other, speech bubbles and an open interview notebook.
UX Research
User Interviews
Paper illustration of a yellow story card, blue rule cards, green example cards and a red question card on a light workspace.
Agile
Example Mapping
Paper illustration of Dual Track Agile with its method-specific working model.
Product Discovery
Dual-Track Agile
Paper illustration for Opportunity Interview
Product Discovery
Opportunity Interview
Purposedifferent
When teams derive needs only from assumptions and real motives are missing, user interviews give direct access to behavior and meaning. Conversations from the target group's everyday life make patterns, tensions, and open questions solidly visible.When a story carries business rules and exceptions, it brings clarity before implementation. It makes examples, open questions, and boundaries visible enough that the logic becomes jointly sound.When uncertainty and delivery run in parallel, it separates learning work from implementation while keeping both connected. It prevents unvalidated ideas from falling directly into the delivery stream.When opportunities are still hidden behind signals of need, it structures conversations around needs and obstacles. It looks for patterns that lead to new product opportunities.
Complexitydifferent
LowLowMediumMedium
Timedifferent
30–60 min per interview30-60 minLaufend, Wochen bis Monate30-60 min je Interview
Participantsdifferent
1 participant per interview3-74-105-12 Interviews
Formatdifferent
Workshop + asyncWorkshopWorkshop + asyncWorkshop + async
Outputdifferent
Interview Notes, Themes, Insight SummaryExample Map, Acceptance Criteria, Open QuestionsDiscovery Backlog, Delivery Backlog, Experiment-Ergebnisse, Validierte StoriesInterview Notes, Opportunity Themes, Customer Quotes
Tagsno overlap
QualitativeResearchCustomerDiscovery
Behavior-Driven DevelopmentRequirementsExamplesRefinement
AgileDiscoveryDelivery
DiscoveryInterviewsOpportunityCustomer
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