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| Criterion |  UX Research User Interviews |  Knowledge Modeling Event Modeling |  UX Design Service Blueprinting |  Product Discovery Opportunity Interview |
|---|---|---|---|---|
Purposedifferent | When teams derive needs only from assumptions and real motives are missing, user interviews give direct access to behavior and meaning. Conversations from the target group's everyday life make patterns, tensions, and open questions solidly visible. | Event Modeling connects business workflows with commands, events, and views into one coherent mental model. It helps design behavior, UI, and technical slices from the same underlying logic. | When a service experience is spread across several touchpoints, it brings frontstage and backstage together. It shows where user contact and internal responsibility must fit. | When opportunities are still hidden behind signals of need, it structures conversations around needs and obstacles. It looks for patterns that lead to new product opportunities. |
Complexitydifferent | Low | Medium | High | Medium |
Timedifferent | 30–60 min per interview | 2-6 h | 0.5-2 Tage | 30-60 min je Interview |
Participantsdifferent | 1 participant per interview | 2-8 | 6-12 | 5-12 Interviews |
Formatdifferent | Workshop + async | Workshop + async | Workshop | Workshop + async |
Outputdifferent | Interview Notes, Themes, Insight Summary | Event Model, UI Flow, Commands, Read Models | Service Blueprint, Fail Points, Ownership Map | Interview Notes, Opportunity Themes, Customer Quotes |
Tagsno overlap | QualitativeResearchCustomerDiscovery | EventsBlueprintDomain-Driven DesignBehavior | Service designOperationsJourneyBlueprint | DiscoveryInterviewsOpportunityCustomer |