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| Criterion | ![]() UX Research User Interviews | ![]() Knowledge Modeling Event Modeling | ![]() UX Research Customer Journey Mapping | ![]() UX Design Service Blueprinting |
|---|---|---|---|---|
Purposedifferent | When teams derive needs only from assumptions and real motives are missing, user interviews give direct access to behavior and meaning. Conversations from the target group's everyday life make patterns, tensions, and open questions solidly visible. | Event Modeling connects business workflows with commands, events, and views into one coherent mental model. It helps design behavior, UI, and technical slices from the same underlying logic. | When a user journey falls apart across many touchpoints, customer journey mapping makes the experience visible as a coherent arc. Phases, emotions, and breaks become legible enough to prioritize critical moments deliberately. | When a service experience is spread across several touchpoints, it brings frontstage and backstage together. It shows where user contact and internal responsibility must fit. |
Complexitydifferent | Low | Medium | Medium | High |
Timedifferent | 30–60 min per interview | 2-6 h | 2-4 h | 0.5-2 Tage |
Participantsdifferent | 1 participant per interview | 2-8 | 4-10 | 6-12 |
Formatdifferent | Workshop + async | Workshop + async | Workshop | Workshop |
Outputdifferent | Interview Notes, Themes, Insight Summary | Event Model, UI Flow, Commands, Read Models | Journey Map, Pain-point List, Opportunity Backlog | Service Blueprint, Fail Points, Ownership Map |
Tagsno overlap | QualitativeResearchCustomerDiscovery | EventsBlueprintDomain-Driven DesignBehavior | JourneyServiceService design | Service designOperationsJourneyBlueprint |



