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| Criterion | ![]() UX Research User Interviews | ![]() Product Strategy DIBB | ![]() Facilitation Problem Framing Workshop | ![]() Decision Making Assumption Surfacing |
|---|---|---|---|---|
Purposedifferent | When teams derive needs only from assumptions and real motives are missing, user interviews give direct access to behavior and meaning. Conversations from the target group's everyday life make patterns, tensions, and open questions solidly visible. | DIBB helps clarify target groups, value, goals, and priorities by making the logic behind a decision explicit. It captures results as a DIBB document, belief list, bet list, and learning report. | When a team works on symptoms but the real question stays fuzzy, a Problem Framing Workshop sharpens the view of the right problem. It separates observation, interpretation, and target picture from each other. | Plans often contain assumptions that were never openly stated and remain dangerous precisely because of that. Assumption Surfacing makes these silent premises visible and prioritizes which of them carry the initiative or could sink it. |
Complexitysame | Low | Low | Low | Low |
Timedifferent | 30–60 min per interview | 1-2 h | 60-120 min | 45-90 min |
Participantsdifferent | 1 participant per interview | 2-8 | 4-10 | 2-8 |
Formatdifferent | Workshop + async | Workshop + async | Workshop | Workshop + async |
Outputdifferent | Interview Notes, Themes, Insight Summary | DIBB document, Belief list, Bet list, Learning report | Problem Statement, Scope Boundaries, Assumption List, Next Analysis Questions | Assumption List, Critical Assumptions, Learning Plan |
Tagsno overlap | QualitativeResearchCustomerDiscovery | StrategyDecisionAssumptionsHypothesis | FacilitationAlignmentDiscovery | AssumptionsRiskDecisionDiscovery |



