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Criterion
Paper illustration of two people facing each other, speech bubbles and an open interview notebook.
UX Research
User Interviews
Paper session grid with two time blocks, three rooms, colored session cards and an open topic pool.
Facilitation
Barcamp
Paper illustration of a branching tree with an outcome at its root, customer opportunities, solution options and small experiment cards.
Product Discovery
Opportunity Solution Tree
Paper illustration of a Learning Card with four fields for hypothesis, observation, insight, and action.
Product Discovery
Learning Card
Purposedifferent
When teams derive needs only from assumptions and real motives are missing, user interviews give direct access to behavior and meaning. Conversations from the target group's everyday life make patterns, tensions, and open questions solidly visible.When many people can contribute knowledge and the flow should stay open, Barcamp provides a framework for self-organized sessions. The format channels energy without defining the content too narrowly in advance.When discovery keeps swinging between goals, ideas, and learning loops, it creates clear steering logic. It connects the desired outcome, opportunities, and experiments into a legible structure.The Learning Card connects traceable test results to a reasoned next action while keeping the limits of the insight visible.
Complexitydifferent
LowMediumMediumLow
Timedifferent
30–60 min per interviewHalber Tag bis 2 Tage1-2 h Setup, laufend25-40 min
Participantsdifferent
1 participant per interview15-2002-61-5
Formatdifferent
Workshop + asyncWorkshopWorkshop + asyncWorkshop + async
Outputdifferent
Interview Notes, Themes, Insight SummarySession Board, Session Notes, Community LearningsOpportunity Solution Tree, Experiment Backlog, Learning LogLearning Card with evidence and next action
Tagsno overlap
QualitativeResearchCustomerDiscovery
FacilitationLarge groupLearning
DiscoveryOutcomesExperimentsOpportunity
ExperimentsValidationDiscoveryLearning
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