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Criterion
Paper illustration of two people facing each other, speech bubbles and an open interview notebook.
UX Research
User Interviews
Paper illustration of two considered options leading to a decision record with a marked status and visible consequences.
Architecture
Architecture Decision Record
Empathy Mapping
UX Research
Empathy Mapping
Paper illustration of two user profile cards with a goal, behavior evidence, and an open research question.
UX Research
Personas
Purposedifferent
When teams derive needs only from assumptions and real motives are missing, user interviews give direct access to behavior and meaning. Conversations from the target group's everyday life make patterns, tensions, and open questions solidly visible.An ADR permanently records an architecture decision with context, trade-offs, and consequence. It creates continuity for later changes because the decision path stays traceable.When a lot is assumed about a target group but little is seen jointly, empathy mapping makes knowledge and gaps directly comparable. The picture also shows which assumptions hold up and where evidence is missing.When target groups stay too vague and teams talk about the same people differently, personas create a shared, solid picture of usage. Condensed profiles make needs, contexts, and differences tangible enough for decisions.
Complexitydifferent
LowLowLowMedium
Timedifferent
30–60 min per interview15-45 min30–60 min1-3 Tage
Participantsdifferent
1 participant per interview1-34-8Internes Team
Formatdifferent
Workshop + asyncAsyncWorkshopWorkshop + async
Outputdifferent
Interview Notes, Themes, Insight SummaryADR File, Decision Log, RationaleEmpathy Map, Assumptions List, Research GapsPersona Profiles, Needs Summary, Scenario Notes
Tagsno overlap
QualitativeResearchCustomerDiscovery
ArchitectureRationaleDocumentationGovernance
SynthesisQualitativeWorkshop
ResearchCustomerSynthesis
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