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| Criterion |  UX Research Usability Testing |  Product Discovery Wizard of Oz Test |  Product Discovery Concierge MVP |  Product Discovery Experiment Canvas |
|---|---|---|---|---|
Purposedifferent | When a product is built but people get stuck on tasks, usability testing shows the friction at concrete points. Observed use instead of self-report makes visible where orientation, understanding, or interaction breaks down. | When a new experience would still be too expensive to automate for real, it simulates the outcome behind the scenes. It checks user reaction and value before the technology disappears. | When an idea can first fail or grow through genuine hands-on support, it relies on manual work instead of automation. It shows whether user value holds up even under manual execution. | When experiments become unreadable after the fact, it arranges hypothesis, signal, and learning goal on a single canvas. It separates problem, assumption, solution, and evidence. The result is captured as a Completed Experiment Canvas and a Success Metric. |
Complexitydifferent | Medium | High | Medium | Low |
Timedifferent | 1-2 h je Session | 2-10 Tage | 1-4 Wochen | 30-60 min |
Participantsdifferent | Based on research question | 5-20 Nutzer | 3-10 Kunden | 1-5 |
Formatsame | Workshop + async | Workshop + async | Workshop + async | Workshop + async |
Outputdifferent | Usability Issues, Severity List, Recommendations | Prototype Learnings, Manual Effort Notes, Risk List | Concierge Learnings, Service Blueprint, MVP Risks | Completed Experiment Canvas, Success Metric |
Tags1 shared | ValidationUXPrototype | PrototypeValidationMVP | MVPValidationServiceDiscovery | ExperimentsValidationDiscoveryHypothesis |