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Criterion
Paper illustration of a participant using a prototype while an observer takes notes beside a highlighted usability issue.
UX Research
Usability Testing
Paper illustration of Lean Startup with its method-specific working model.
Innovation
Lean Startup
Paper illustration for Fake Door Test
Product Discovery
Fake Door Test
Paper illustration of Pretotyping with its method-specific working model.
Product Discovery
Pretotyping
Purposedifferent
When a product is built but people get stuck on tasks, usability testing shows the friction at concrete points. Observed use instead of self-report makes visible where orientation, understanding, or interaction breaks down.For uncertain business assumptions, the method forces the idea into contact with real market reactions early. It separates wishful picture, assumption, and observable behavior, so that learning becomes faster than planning. This translates uncertainty into measurable insight.When demand is still unclear, it measures interest in a feature before it is built. It separates real behavior from polite agreement and deliberately keeps build effort small.Pretotyping clarifies whether a customer problem and solution idea create enough real demand. It separates problem, assumption, solution, and evidence, and captures the result as a pretotyping sketch, test setup, and conversion data.
Complexitydifferent
MediumMediumMediumLow
Timedifferent
1-2 h je SessionWochen bis Monate je Lernzyklus1-5 TageStunden bis wenige Tage
Participantsdifferent
Based on research question2-8Nutzertraffic1-4
Formatdifferent
Workshop + asyncWorkshop + asyncAsyncWorkshop + async
Outputdifferent
Usability Issues, Severity List, RecommendationsHypothesis list, MVPs, Learning reports, Pivot or persevere decisionClick Data, Interest Signal, Learning DecisionPretotyping sketch, Test setup, Conversion data, Go or no-go decision
Tags1 shared
ValidationUXPrototype
LeanStartupValidationMVP
ValidationExperimentsDemandDiscovery
ValidationDemandMVP
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