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| Criterion | ![]() UX Research Usability Testing | ![]() Innovation Design Thinking | ![]() Innovation Rapid Ideation | ![]() Innovation Crazy 8s |
|---|---|---|---|---|
Purposedifferent | When a product is built but people get stuck on tasks, usability testing shows the friction at concrete points. Observed use instead of self-report makes visible where orientation, understanding, or interaction breaks down. | For complex user problems with an uncertain cause, the method connects observation, interpretation, and experiment into a learning cycle. It keeps the focus on real needs and avoids premature solution language. This produces robust decisions for product and service. | When a decision needs to be prepared quickly, the method generates many solution-close variants in a short time. It deliberately relies on pace to undercut self-censorship and perfectionism. This quickly produces a usable field for prioritization and further work. | With only a few minutes available and a still-fuzzy solution search, the method forces a wide range of variants. It produces fast sketches before the first idea can settle in, making different directions directly comparable and open to further development. |
Complexitydifferent | Medium | High | Low | Low |
Timedifferent | 1-2 h je Session | 1 Tag bis mehrere Wochen | 5-20 min | 8-15 min |
Participantsdifferent | Based on research question | 4-10 | 1-20 | 1-10 |
Formatdifferent | Workshop + async | Workshop | Workshop + async | Workshop |
Outputdifferent | Usability Issues, Severity List, Recommendations | Problem Statement, Prototype, Test Learnings | Ideenpool, Roh-Shortlist, Cluster | Sketch Set, Idea Shortlist, Direction Options |
Tagsno overlap | ValidationUXPrototype | InnovationPrototypeResearch | BrainstormingIdeationDivergenceSpeed | BrainstormingSketchingSpeedDivergenceDesign sprint |



