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| Criterion | ![]() UX Research Tree Testing | ![]() Product Discovery Test Card | ![]() UX Research First-click Testing | ![]() Product Discovery Fake Door Test |
|---|---|---|---|---|
Purposedifferent | When a navigation exists but search paths still fail, tree testing checks findability without visual distraction. The method shows whether labels, levels, and paths really lead to the intended destination. | The Test Card turns a critical assumption into a testable claim and specifies in advance which result counts as success. | When users immediately turn the wrong way on a screen or wireframe, first click testing checks initial orientation at high speed. The first click shows early whether expectation, labeling, and wayfinding fit together. | When demand is still unclear, it measures interest in a feature before it is built. It separates real behavior from polite agreement and deliberately keeps build effort small. |
Complexitydifferent | Medium | Low | Low | Medium |
Timedifferent | 1-2 Tage | 20-35 min | 1-2 Tage | 1-5 Tage |
Participantsdifferent | Based on research question | 1-5 | 10-30 | Nutzertraffic |
Formatdifferent | Async | Workshop + async | Async | Async |
Outputdifferent | Findability Metrics, Path Analysis, Revised IA | Test Card with a pre-set threshold | Click Heatmap, Success Rate, Design Recommendations | Click Data, Interest Signal, Learning Decision |
Tagsno overlap | Information architectureNavigationFindability | ExperimentsValidationDiscoveryHypothesis | UXNavigationFindabilityValidation | ValidationExperimentsDemandDiscovery |



