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Criterion
Paper illustration of a branching category tree with a highlighted search path and possible dead ends.
UX Research
Tree Testing
Gap Analysis method illustration showing its working structure
Business Strategy
GAP Analysis
Paper illustration of a branching impact map with a Why goal at the root, actor circles, How behavior changes and What options.
Product Strategy
Impact Mapping
Paper illustration of GIST Planning with its method-specific working model.
Product Strategy
GIST Planning
Purposedifferent
When a navigation exists but search paths still fail, tree testing checks findability without visual distraction. The method shows whether labels, levels, and paths really lead to the intended destination.GAP Analysis compares the current state with a target picture and makes the distance manageable. It becomes useful when, ahead of new initiatives, it must become clear which capabilities, processes, or resources are missing.When a goal needs to be connected to several possible paths, it shows chains of impact instead of feature lists. It connects business goal, behavior change, and measures.GIST Planning helps clarify target groups, value, goals, and priorities. It links customer value, product logic, and decision priorities, and captures the result as goals, an idea bank, and a step-project list.
Complexitysame
MediumMediumMediumMedium
Timedifferent
1-2 Tage1-3 h45-90 minWochen bis Monate je Goal
Participantsdifferent
Based on research question2-83-83-10
Formatdifferent
AsyncWorkshop + asyncWorkshopWorkshop + async
Outputdifferent
Findability Metrics, Path Analysis, Revised IAGap Matrix, Action Plan, Risk NotesImpact Map, Outcome Hypotheses, Delivery OptionsGoals, Idea bank, Step-project list, Tasks, Learning reports
Tagsno overlap
Information architectureNavigationFindability
StrategyAnalysisPlanning
OutcomesStrategyBehaviorPlanning
RoadmapOutcomesPlanningExperiments
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