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Criterion
Paper illustration of a branching category tree with a highlighted search path and possible dead ends.
UX Research
Tree Testing
Empathy Mapping
UX Research
Empathy Mapping
A paper-based illustration representing Design Sprint with its core stages and visible working result.
Innovation
Design Sprint
Design Thinking as a learning loop: an observation notebook, a focused problem statement, different idea sketches, a cardboard prototype and user-test notes. Feedback leads to new understanding.
Innovation
Design Thinking
Purposedifferent
When a navigation exists but search paths still fail, tree testing checks findability without visual distraction. The method shows whether labels, levels, and paths really lead to the intended destination.When a lot is assumed about a target group but little is seen jointly, empathy mapping makes knowledge and gaps directly comparable. The picture also shows which assumptions hold up and where evidence is missing.When the product question is unclear and time pressure is high, the method takes a team from an open idea to a testable solution. It connects problem understanding, decision, and learning in one compact format, lowering the risk of spending a lot of energy on a mere guess.For complex user problems with an uncertain cause, the method connects observation, interpretation, and experiment into a learning cycle. It keeps the focus on real needs and avoids premature solution language. This produces robust decisions for product and service.
Complexitydifferent
MediumLowHighHigh
Timedifferent
1-2 Tage30–60 min4-5 Tage1 Tag bis mehrere Wochen
Participantsdifferent
Based on research question4-85-84-10
Formatdifferent
AsyncWorkshopWorkshopWorkshop
Outputdifferent
Findability Metrics, Path Analysis, Revised IAEmpathy Map, Assumptions List, Research GapsPrototype, Test Findings, Decision RationaleProblem Statement, Prototype, Test Learnings
Tagsno overlap
Information architectureNavigationFindability
SynthesisQualitativeWorkshop
Design sprintPrototypeValidationInnovation
InnovationPrototypeResearch
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