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Criterion
Paper illustration of a branching category tree with a highlighted search path and possible dead ends.
UX Research
Tree Testing
Empathy Mapping
UX Research
Empathy Mapping
Paper illustration showing three sorted card stacks and an open question about a possible group.
UX Research
Card Sorting
Purposedifferent
When a navigation exists but search paths still fail, tree testing checks findability without visual distraction. The method shows whether labels, levels, and paths really lead to the intended destination.When a lot is assumed about a target group but little is seen jointly, empathy mapping makes knowledge and gaps directly comparable. The picture also shows which assumptions hold up and where evidence is missing.When content only makes sense internally and users can't find the structure again, card sorting exposes their mental order. Terms, groups, and naming are then aligned with the target group's expectations.
Complexitydifferent
MediumLowLow
Timedifferent
1-2 Tage30–60 min20-45 min
Participantsdifferent
Based on research question4-8Based on research question
Formatdifferent
AsyncWorkshopWorkshop + async
Outputdifferent
Findability Metrics, Path Analysis, Revised IAEmpathy Map, Assumptions List, Research GapsContent groups, Label set, IA hypotheses
Tagsno overlap
Information architectureNavigationFindability
SynthesisQualitativeWorkshop
Information architectureNavigationStructure
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Often compared together

Methods with strong topical overlap with the current selection, not yet in the comparison.

Affinity Diagramming
UX Research
Affinity Diagramming
First-click Testing method illustration showing its working structure
UX Research
First-click Testing
A paper-based illustration representing Brainstorming with its core stages and visible working result.
Innovation
Brainstorming
Paper illustration of the Consensus Workshop working structure.
Facilitation
Consensus Workshop