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Criterion
Paper illustration for TOWS Matrix.
Business Strategy
TOWS Matrix
Paper illustration of Value Chain Analysis with its method-specific working model.
Business Strategy
Value Chain Analysis
Paper illustration of Business Model Stress Test with its method-specific working model.
Business Strategy
Business Model Stress Test
Paper illustration for Option Framing.
Decision Making
Option Framing
Purposedifferent
The TOWS Matrix connects internal strengths and weaknesses with external opportunities and threats into action-oriented strategies. It goes a step further than a pure stocktaking.Value Chain Analysis shows where value is created, costs accrue, and differentiation becomes possible along the process. It compares strengths, risks, market logic, and courses of action. The result is captured as a value-chain map and lever list.A Business Model Stress Test checks how well a business model holds up under pressure and headwinds. It compares strengths, risks, market logic, and courses of action. The result is captured as a stress-test report and action plan per scenario.In early decisions, alternatives are often still vague, incomplete, or blended together. Option Framing brings every possibility into a comparable form and makes visible which variant actually fits the question.
Complexitydifferent
MediumHighHighMedium
Timedifferent
1-2 hHalf dayHalf day45-120 min
Participantsdifferent
3-103-83-83-8
Formatdifferent
WorkshopWorkshopWorkshopWorkshop + async
Outputdifferent
TOWS Matrix, Strategic Options, Priority ActionsValue Chain Map, Lever ListStress Test Report, Action Plan per ScenarioOption Frames, Assumption Notes, Comparable Shortlist, Decision Inputs
Tags1 shared
StrategyAnalysisOptions
StrategyBusiness modelDiagnosisAnalysis
StrategyBusiness modelRiskDiagnosis
OptionsDecision framingStrategyComparison
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