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Criterion
Paper illustration for TOWS Matrix.
Business Strategy
TOWS Matrix
Paper illustration of a six-field PESTLE grid
Business Strategy
PESTLE Analysis
Stakeholder Mapping
Facilitation
Stakeholder Mapping
Paper illustration of Power-Interest Grid with a method-specific labelled workspace.
Facilitation
Power Interest Grid
Purposedifferent
The TOWS Matrix connects internal strengths and weaknesses with external opportunities and threats into action-oriented strategies. It goes a step further than a pure stocktaking.PESTLE Analysis makes political, economic, social, technological, legal, and environmental influences visible. The environment of an initiative is thereby read systematically instead of through isolated trends.When an initiative depends on many people, interests, and power dynamics, Stakeholder Mapping systematically orders the environment. It shows who influences, who is affected, and where relationship management or safeguarding matters first.When many stakeholders compete for attention at once, the Power Interest Grid sorts them by influence and stake. It turns individual contributions into a visible selection. The result is captured as a Power Interest Grid and a stakeholder-specific strategy.
Complexitydifferent
MediumMediumLowLow
Timedifferent
1-2 h1-3 h60–90 min30-60 min
Participantsdifferent
3-102-102-82-8
Formatdifferent
WorkshopWorkshop + asyncWorkshop + asyncWorkshop
Outputdifferent
TOWS Matrix, Strategic Options, Priority ActionsPESTLE Map, External Risks, Strategic QuestionsStakeholder Map, Engagement Plan, Risk NotesPower Interest Grid, Strategy per Stakeholder
Tagsno overlap
StrategyAnalysisOptions
StrategyMarketAnalysis
StakeholdersAlignmentFacilitationChange
StakeholdersFacilitationAlignmentPlanning
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