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Criterion
Paper illustration for TOWS Matrix.
Business Strategy
TOWS Matrix
Paper illustration of a six-field PESTLE grid
Business Strategy
PESTLE Analysis
Paper illustration for Evaporating Cloud.
Systems Thinking
Evaporating Cloud
Paper illustration for Future Reality Tree.
Systems Thinking
Future Reality Tree
Purposedifferent
The TOWS Matrix connects internal strengths and weaknesses with external opportunities and threats into action-oriented strategies. It goes a step further than a pure stocktaking.PESTLE Analysis makes political, economic, social, technological, legal, and environmental influences visible. The environment of an initiative is thereby read systematically instead of through isolated trends.The method makes visible why two seemingly incompatible demands arise and which assumption must be tested to resolve the conflict.A Future Reality Tree shows how desired actions are meant to lead to a better system state. The method checks whether a path of change holds together logically before time flows into implementation.
Complexitydifferent
MediumMediumMediumHigh
Timedifferent
1-2 h1-3 h60-120 min2-4 h
Participantsdifferent
3-102-102-83-8
Formatdifferent
WorkshopWorkshop + asyncWorkshopWorkshop
Outputdifferent
TOWS Matrix, Strategic Options, Priority ActionsPESTLE Map, External Risks, Strategic QuestionsConflict Cloud, Assumption List, Breakthrough Ideas, Next ExperimentsFuture Reality Tree, Negative Branches, Assumption List, Improved Injections
Tagsno overlap
StrategyAnalysisOptions
StrategyMarketAnalysis
Theory of ConstraintsAssumptionsSystems thinking
Theory of ConstraintsSystems thinkingChange
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