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Criterion
Paper illustration for TOWS Matrix.
Business Strategy
TOWS Matrix
Paper illustration for Option Framing.
Decision Making
Option Framing
Paper illustration of a branching impact map with a Why goal at the root, actor circles, How behavior changes and What options.
Product Strategy
Impact Mapping
Paper illustration for Decision Framing Workshop.
Decision Making
Decision Framing Workshop
Purposedifferent
The TOWS Matrix connects internal strengths and weaknesses with external opportunities and threats into action-oriented strategies. It goes a step further than a pure stocktaking.In early decisions, alternatives are often still vague, incomplete, or blended together. Option Framing brings every possibility into a comparable form and makes visible which variant actually fits the question.When a goal needs to be connected to several possible paths, it shows chains of impact instead of feature lists. It connects business goal, behavior change, and measures.When a decision is poorly framed, even good answers deliver little value. A Decision Framing Workshop sharpens the problem, goal, and boundaries before the actual weighing begins.
Complexitysame
MediumMediumMediumMedium
Timedifferent
1-2 h45-120 min45-90 min60-120 min
Participantsdifferent
3-103-83-84-10
Formatdifferent
WorkshopWorkshop + asyncWorkshopWorkshop
Outputdifferent
TOWS Matrix, Strategic Options, Priority ActionsOption Frames, Assumption Notes, Comparable Shortlist, Decision InputsImpact Map, Outcome Hypotheses, Delivery OptionsDecision Frame, Decision Question, Criteria List, Evidence Plan
Tagsno overlap
StrategyAnalysisOptions
OptionsDecision framingStrategyComparison
OutcomesStrategyBehaviorPlanning
Decision framingAlignmentCriteriaOptions
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