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Criterion
Paper illustration for TOWS Matrix.
Business Strategy
TOWS Matrix
Gap Analysis method illustration showing its working structure
Business Strategy
GAP Analysis
Paper illustration of Value Chain Analysis with its method-specific working model.
Business Strategy
Value Chain Analysis
Paper illustration of Business Model Stress Test with its method-specific working model.
Business Strategy
Business Model Stress Test
Purposedifferent
The TOWS Matrix connects internal strengths and weaknesses with external opportunities and threats into action-oriented strategies. It goes a step further than a pure stocktaking.GAP Analysis compares the current state with a target picture and makes the distance manageable. It becomes useful when, ahead of new initiatives, it must become clear which capabilities, processes, or resources are missing.Value Chain Analysis shows where value is created, costs accrue, and differentiation becomes possible along the process. It compares strengths, risks, market logic, and courses of action. The result is captured as a value-chain map and lever list.A Business Model Stress Test checks how well a business model holds up under pressure and headwinds. It compares strengths, risks, market logic, and courses of action. The result is captured as a stress-test report and action plan per scenario.
Complexitydifferent
MediumMediumHighHigh
Timedifferent
1-2 h1-3 hHalf dayHalf day
Participantsdifferent
3-102-83-83-8
Formatdifferent
WorkshopWorkshop + asyncWorkshopWorkshop
Outputdifferent
TOWS Matrix, Strategic Options, Priority ActionsGap Matrix, Action Plan, Risk NotesValue Chain Map, Lever ListStress Test Report, Action Plan per Scenario
Tags1 shared
StrategyAnalysisOptions
StrategyAnalysisPlanning
StrategyBusiness modelDiagnosisAnalysis
StrategyBusiness modelRiskDiagnosis
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