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Criterion
Paper illustration for TOWS Matrix.
Business Strategy
TOWS Matrix
Paper illustration of a Strategy Canvas with several value curves
Business Strategy
Blue Ocean Strategy Canvas
Paper illustration for Constraint Analysis.
Decision Making
Constraint Analysis
Gap Analysis method illustration showing its working structure
Business Strategy
GAP Analysis
Purposedifferent
The TOWS Matrix connects internal strengths and weaknesses with external opportunities and threats into action-oriented strategies. It goes a step further than a pure stocktaking.The Blue Ocean Strategy Canvas shows how an offering is positioned relative to the market. Differentiation thereby becomes tangible in value factors instead of merely being claimed.When an initiative stalls, the limit often lies not in the idea but in hard or soft boundary conditions. Constraint Analysis separates these limits and shows which of them can actually be shaped.GAP Analysis compares the current state with a target picture and makes the distance manageable. It becomes useful when, ahead of new initiatives, it must become clear which capabilities, processes, or resources are missing.
Complexitydifferent
MediumMediumLowMedium
Timedifferent
1-2 h2-4 h30-90 min1-3 h
Participantsdifferent
3-103-102-82-8
Formatdifferent
WorkshopWorkshopWorkshop + asyncWorkshop + async
Outputdifferent
TOWS Matrix, Strategic Options, Priority ActionsStrategy Canvas, Value Curve, ERRC ActionsConstraint List, Hard/Soft Classification, Option Impact Notes, Decision BoundariesGap Matrix, Action Plan, Risk Notes
Tagsno overlap
StrategyAnalysisOptions
StrategyPositioningInnovationValue
ConstraintsDecisionPlanningOptions
StrategyAnalysisPlanning
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