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Criterion
Paper illustration for TOWS Matrix.
Business Strategy
TOWS Matrix
Paper illustration of an assumption matrix with prioritized test cards
Decision Making
Assumption Surfacing
Paper illustration of Business Model Stress Test with its method-specific working model.
Business Strategy
Business Model Stress Test
Paper illustration of Value Chain Analysis with its method-specific working model.
Business Strategy
Value Chain Analysis
Purposedifferent
The TOWS Matrix connects internal strengths and weaknesses with external opportunities and threats into action-oriented strategies. It goes a step further than a pure stocktaking.Plans often contain assumptions that were never openly stated and remain dangerous precisely because of that. Assumption Surfacing makes these silent premises visible and prioritizes which of them carry the initiative or could sink it.A Business Model Stress Test checks how well a business model holds up under pressure and headwinds. It compares strengths, risks, market logic, and courses of action. The result is captured as a stress-test report and action plan per scenario.Value Chain Analysis shows where value is created, costs accrue, and differentiation becomes possible along the process. It compares strengths, risks, market logic, and courses of action. The result is captured as a value-chain map and lever list.
Complexitydifferent
MediumLowHighHigh
Timedifferent
1-2 h45-90 minHalf dayHalf day
Participantsdifferent
3-102-83-83-8
Formatdifferent
WorkshopWorkshop + asyncWorkshopWorkshop
Outputdifferent
TOWS Matrix, Strategic Options, Priority ActionsAssumption List, Critical Assumptions, Learning PlanStress Test Report, Action Plan per ScenarioValue Chain Map, Lever List
Tagsno overlap
StrategyAnalysisOptions
AssumptionsRiskDecisionDiscovery
StrategyBusiness modelRiskDiagnosis
StrategyBusiness modelDiagnosisAnalysis
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