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| Criterion |  Business Strategy TOWS Matrix |  Product Discovery Assumption Mapping |  Business Strategy GAP Analysis |  Decision Making Assumption Surfacing |
|---|---|---|---|---|
Purposedifferent | The TOWS Matrix connects internal strengths and weaknesses with external opportunities and threats into action-oriented strategies. It goes a step further than a pure stocktaking. | When assumptions still sit unordered in the room, it weighs uncertainty against leverage. It makes visible which hypotheses should be checked first. | GAP Analysis compares the current state with a target picture and makes the distance manageable. It becomes useful when, ahead of new initiatives, it must become clear which capabilities, processes, or resources are missing. | Plans often contain assumptions that were never openly stated and remain dangerous precisely because of that. Assumption Surfacing makes these silent premises visible and prioritizes which of them carry the initiative or could sink it. |
Complexitydifferent | Medium | Medium | Medium | Low |
Timedifferent | 1-2 h | 45-60 min | 1-3 h | 45-90 min |
Participantsdifferent | 3-10 | 2-8 | 2-8 | 2-8 |
Formatdifferent | Workshop | Workshop + async | Workshop + async | Workshop + async |
Outputdifferent | TOWS Matrix, Strategic Options, Priority Actions | Assumption map, Test backlog, Risk ranking | Gap Matrix, Action Plan, Risk Notes | Assumption List, Critical Assumptions, Learning Plan |
Tagsno overlap | StrategyAnalysisOptions | AssumptionsRiskExperimentsValidation | StrategyAnalysisPlanning | AssumptionsRiskDecisionDiscovery |