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Criterion
Paper timeline with three dates, parallel lanes for work, signals and decisions, and labeled links.
Facilitation
Timeline
A paper-based illustration representing Kano Model with its core stages and visible working result.
Product Discovery
Kano Model
A paper-based illustration representing Customer Journey Canvas with its core stages and visible working result.
UX Design
Customer Journey Canvas
Paper illustration of a journey map with four connected phases, several experience lanes and a point marked for closer investigation.
UX Research
Customer Journey Mapping
Purposedifferent
When a project, incident, or change process is only remembered in fragments, Timeline brings the sequence back into a readable form. It makes turning points, precursors, and after-effects recognizable over the course of time.When features need to be distinguished by their effect on satisfaction, it makes expectations and surprises comparable. It separates basic needs, performance contribution, and delight.When a journey needs to be understood across several phases, it arranges experience, touchpoints, and opportunities into one picture. It makes gaps and friction along the user path clear.When a user journey falls apart across many touchpoints, customer journey mapping makes the experience visible as a coherent arc. Phases, emotions, and breaks become legible enough to prioritize critical moments deliberately.
Complexitydifferent
LowMediumMediumMedium
Timedifferent
30-90 min1-2 Tage1-3 h2-4 h
Participantsdifferent
2-1210-503-104-10
Formatdifferent
Workshop + asyncWorkshop + asyncWorkshopWorkshop
Outputdifferent
Timeline, Milestones, Insight NotesKano Matrix, Feature Classes, Priority ThemesCustomer Journey Canvas, Pain Points, Experience OpportunitiesJourney Map, Pain-point List, Opportunity Backlog
Tagsno overlap
TimelineFacilitationSequence
SatisfactionPrioritizationCustomer
JourneyCustomerService designCanvas
JourneyServiceService design
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