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Criterion
Paper illustration of Three Horizons with its method-specific working model.
Business Strategy
Three Horizons
Funnel Analysis workspace showing the question, observations, and next decision.
Growth
Funnel Analysis
Paper illustration for Flywheel.
Growth
Flywheel
Paper illustration of a Strategy Canvas with several value curves
Business Strategy
Blue Ocean Strategy Canvas
Purposedifferent
Three Horizons helps clarify strategic options across different timeframes. It compares strengths, risks, market logic, and investment choices, and captures the result as a horizon map, portfolio view, and initiatives per horizon.When many visitors or users drop off along the way, the reason behind the number often stays hidden. Funnel Analysis exposes these transitions and makes visible exactly where the path collapses.Growth often breaks down where a reinforcing mechanism builds up too much friction. A Flywheel shows the cycle of value, repetition, and reinforcement meant to sustain growth.The Blue Ocean Strategy Canvas shows how an offering is positioned relative to the market. Differentiation thereby becomes tangible in value factors instead of merely being claimed.
Complexitysame
MediumMediumMediumMedium
Timedifferent
Halbtags-Workshop, dann iterativ1-3 h60-120 min2-4 h
Participantsdifferent
3-121-53-83-10
Formatdifferent
WorkshopAsyncWorkshopWorkshop
Outputdifferent
Horizon map, Portfolio view, Initiatives per horizon, Resource planFunnel report, Drop-off analysis, Optimization hypothesesFlywheel Map, Friction Points, Growth Levers, Experiment BacklogStrategy Canvas, Value Curve, ERRC Actions
Tagsno overlap
StrategyInnovationPortfolioForesight
AnalyticsConversionGrowth
GrowthRetentionConversion
StrategyPositioningInnovationValue
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