View methods side by side.
Choose up to four methods. Add them using the search and share the comparison by copying its link.
| Criterion |  Product Discovery Test Card |  Product Discovery Smoke Test |  Product Discovery Hypothesis Prioritization Canvas |  Product Discovery Fake Door Test |
|---|---|---|---|---|
Purposedifferent | The Test Card turns a critical assumption into a testable claim and specifies in advance which result counts as success. | When demand only needs to be roughly verified, it tests interest with minimal effort. It measures whether people would take a next step at all. | When many hypotheses compete for attention, it brings order to their learning sequence and importance. It separates problem, assumption, solution, and evidence. The result is captured as a prioritization canvas and a hypothesis backlog. | When demand is still unclear, it measures interest in a feature before it is built. It separates real behavior from polite agreement and deliberately keeps build effort small. |
Complexitydifferent | Low | Low | Medium | Medium |
Timedifferent | 20-35 min | 1-5 Tage | 60-90 min | 1-5 Tage |
Participantsdifferent | 1-5 | Nutzertraffic | 3-8 | Nutzertraffic |
Formatdifferent | Workshop + async | Async | Workshop | Async |
Outputdifferent | Test Card with a pre-set threshold | Interest Metrics, Conversion Signal, Learning Note | Prioritization Canvas, Hypothesis Backlog | Click Data, Interest Signal, Learning Decision |
Tags1 shared | ExperimentsValidationDiscoveryHypothesis | ValidationExperimentsDemandGrowth | ExperimentsPrioritizationDiscoveryHypothesis | ValidationExperimentsDemandDiscovery |