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| Criterion |  Facilitation Team Charter |  Growth Funnel Analysis |  Growth A/B Testing |  Facilitation Expectation Mapping |
|---|---|---|---|---|
Purposedifferent | When a team is starting fresh or working past each other, Team Charter clarifies the shared working basis. It visibly sets out how collaboration, decision paths, and mutual conduct should work day to day. | When many visitors or users drop off along the way, the reason behind the number often stays hidden. Funnel Analysis exposes these transitions and makes visible exactly where the path collapses. | When two variants compete, discussions quickly decide by taste rather than effect. A/B Testing checks behavior under controlled conditions and separates real improvement from chance or expectation effects. | When roles, interfaces, or projects fail because of differing expectations, Expectation Mapping surfaces these differences. It shows what each side takes for granted and where the pictures diverge. |
Complexitydifferent | Medium | Medium | High | Low |
Timedifferent | 2-4 h | 1-3 h | 1-4 Wochen | 45-90 min |
Participantsdifferent | 3-12 | 1-5 | 1-6 | 3-12 |
Formatdifferent | Workshop | Async | Async | Workshop |
Outputdifferent | Team Charter, Working Norms, Role Notes | Funnel report, Drop-off analysis, Optimization hypotheses | Experiment results, Decision log, Learning summary | Expectation Map, Alignment Notes, Agreements |
Tagsno overlap | TeamAlignmentCollaboration | AnalyticsConversionGrowth | ExperimentsGrowthAnalyticsValidation | AlignmentStakeholdersTeam |