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Criterion
Paper illustration of a SWOT matrix with four separated quadrants and marked strategic options.
Business Strategy
SWOT Analysis
Paper illustration of Team API with its method-specific working model.
Team Design
Team API
Paper illustration for Alignment Mapping.
Facilitation
Alignment Mapping
Paper illustration of a six-field PESTLE grid
Business Strategy
PESTLE Analysis
Purposedifferent
SWOT Analysis arranges strengths, weaknesses, opportunities, and threats into a compact picture of the situation. It keeps internal capabilities and external influences separate before strategic options emerge from them.When expectations between teams stay fuzzy, it describes how a team can be reached, used, and held accountable. It clarifies responsibility, interaction, and load between teams. The result is captured as a Team API document.When several people work toward one goal but hold different mental maps, Alignment Mapping makes the discrepancies visible. It arranges goals, assumptions, and priorities so shared direction becomes verifiable.PESTLE Analysis makes political, economic, social, technological, legal, and environmental influences visible. The environment of an initiative is thereby read systematically instead of through isolated trends.
Complexitydifferent
LowLowMediumMedium
Timedifferent
30-60 minHalf day initial, dann laufend1-2 h1-3 h
Participantsdifferent
3-12Ein Team plus Stakeholder4-122-10
Formatdifferent
WorkshopWorkshop + asyncWorkshopWorkshop + async
Outputdifferent
SWOT matrix, Strategic options, Action listTeam API DocumentAlignment Map, Open Issues, Decision QuestionsPESTLE Map, External Risks, Strategic Questions
Tagsno overlap
StrategyAnalysisMarketPositioning
TeamAlignmentCommunicationService
AlignmentStakeholdersStrategyFacilitation
StrategyMarketAnalysis
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