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Criterion
Paper illustration of a SWOT matrix with four separated quadrants and marked strategic options.
Business Strategy
SWOT Analysis
Paper illustration for Smoke Test.
Product Discovery
Smoke Test
Paper illustration of Business Model Stress Test with its method-specific working model.
Business Strategy
Business Model Stress Test
Paper illustration of Value Chain Analysis with its method-specific working model.
Business Strategy
Value Chain Analysis
Purposedifferent
SWOT Analysis arranges strengths, weaknesses, opportunities, and threats into a compact picture of the situation. It keeps internal capabilities and external influences separate before strategic options emerge from them.When demand only needs to be roughly verified, it tests interest with minimal effort. It measures whether people would take a next step at all.A Business Model Stress Test checks how well a business model holds up under pressure and headwinds. It compares strengths, risks, market logic, and courses of action. The result is captured as a stress-test report and action plan per scenario.Value Chain Analysis shows where value is created, costs accrue, and differentiation becomes possible along the process. It compares strengths, risks, market logic, and courses of action. The result is captured as a value-chain map and lever list.
Complexitydifferent
LowLowHighHigh
Timedifferent
30-60 min1-5 TageHalf dayHalf day
Participantsdifferent
3-12Nutzertraffic3-83-8
Formatdifferent
WorkshopAsyncWorkshopWorkshop
Outputdifferent
SWOT matrix, Strategic options, Action listInterest Metrics, Conversion Signal, Learning NoteStress Test Report, Action Plan per ScenarioValue Chain Map, Lever List
Tagsno overlap
StrategyAnalysisMarketPositioning
ValidationExperimentsDemandGrowth
StrategyBusiness modelRiskDiagnosis
StrategyBusiness modelDiagnosisAnalysis
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