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| Criterion |  Business Strategy SWOT Analysis |  Decision Making Pre-Mortem |  Product Strategy DIBB |  Business Strategy GAP Analysis |
|---|---|---|---|---|
Purposedifferent | SWOT Analysis arranges strengths, weaknesses, opportunities, and threats into a compact picture of the situation. It keeps internal capabilities and external influences separate before strategic options emerge from them. | In early initiatives with many uncertainties, planning quickly turns too optimistic. A pre-mortem makes the expected failure visible in advance and sharpens the view of causes, gaps, and countermeasures. | DIBB helps clarify target groups, value, goals, and priorities by making the logic behind a decision explicit. It captures results as a DIBB document, belief list, bet list, and learning report. | GAP Analysis compares the current state with a target picture and makes the distance manageable. It becomes useful when, ahead of new initiatives, it must become clear which capabilities, processes, or resources are missing. |
Complexitydifferent | Low | Low | Low | Medium |
Timedifferent | 30-60 min | 20–45 min | 1-2 h | 1-3 h |
Participantsdifferent | 3-12 | Small cross-functional group | 2-8 | 2-8 |
Formatdifferent | Workshop | Workshop | Workshop + async | Workshop + async |
Outputdifferent | SWOT matrix, Strategic options, Action list | Risk list, Mitigation plan, Assumption log | DIBB document, Belief list, Bet list, Learning report | Gap Matrix, Action Plan, Risk Notes |
Tagsno overlap | StrategyAnalysisMarketPositioning | RiskDecisionFailurePlanning | StrategyDecisionAssumptionsHypothesis | StrategyAnalysisPlanning |