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| Criterion |  Business Strategy SWOT Analysis |  Decision Making Assumption Surfacing |  Business Strategy Business Model Canvas |  Business Strategy Blue Ocean Strategy Canvas |
|---|---|---|---|---|
Purposedifferent | SWOT Analysis arranges strengths, weaknesses, opportunities, and threats into a compact picture of the situation. It keeps internal capabilities and external influences separate before strategic options emerge from them. | Plans often contain assumptions that were never openly stated and remain dangerous precisely because of that. Assumption Surfacing makes these silent premises visible and prioritizes which of them carry the initiative or could sink it. | The Business Model Canvas condenses a business model to its key building blocks and assumptions. It makes variants quickly comparable and reveals gaps before validation or implementation begins. | The Blue Ocean Strategy Canvas shows how an offering is positioned relative to the market. Differentiation thereby becomes tangible in value factors instead of merely being claimed. |
Complexitydifferent | Low | Low | Medium | Medium |
Timedifferent | 30-60 min | 45-90 min | 1-2 h | 2-4 h |
Participantsdifferent | 3-12 | 2-8 | 2-8 | 3-10 |
Formatdifferent | Workshop | Workshop + async | Workshop + async | Workshop |
Outputdifferent | SWOT matrix, Strategic options, Action list | Assumption List, Critical Assumptions, Learning Plan | Business Model Canvas, Assumption List, Business Hypotheses | Strategy Canvas, Value Curve, ERRC Actions |
Tagsno overlap | StrategyAnalysisMarketPositioning | AssumptionsRiskDecisionDiscovery | Business modelStrategyValueInnovation | StrategyPositioningInnovationValue |