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Criterion
Paper illustration of a SWOT matrix with four separated quadrants and marked strategic options.
Business Strategy
SWOT Analysis
Paper illustration for Alignment Mapping.
Facilitation
Alignment Mapping
Paper illustration of Stakeholder Salience Model with its method-specific working model.
Facilitation
Stakeholder Salience Model
Paper illustration of a six-field PESTLE grid
Business Strategy
PESTLE Analysis
Purposedifferent
SWOT Analysis arranges strengths, weaknesses, opportunities, and threats into a compact picture of the situation. It keeps internal capabilities and external influences separate before strategic options emerge from them.When several people work toward one goal but hold different mental maps, Alignment Mapping makes the discrepancies visible. It arranges goals, assumptions, and priorities so shared direction becomes verifiable.When stakeholders appear to matter very differently, the Stakeholder Salience Model rates their actual priority through power, legitimacy, and urgency. It turns individual contributions into a visible selection. The result is captured as a Salience diagram and a class-based strategy.PESTLE Analysis makes political, economic, social, technological, legal, and environmental influences visible. The environment of an initiative is thereby read systematically instead of through isolated trends.
Complexitydifferent
LowMediumMediumMedium
Timedifferent
30-60 min1-2 h60-90 min1-3 h
Participantsdifferent
3-124-123-62-10
Formatdifferent
WorkshopWorkshopWorkshopWorkshop + async
Outputdifferent
SWOT matrix, Strategic options, Action listAlignment Map, Open Issues, Decision QuestionsSalience Diagram, Strategy per ClassPESTLE Map, External Risks, Strategic Questions
Tagsno overlap
StrategyAnalysisMarketPositioning
AlignmentStakeholdersStrategyFacilitation
StakeholdersFacilitationAlignmentGovernance
StrategyMarketAnalysis
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