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| Criterion |  Business Strategy SWOT Analysis |  Facilitation Alignment Mapping |  Decision Making Force Field Analysis |  Business Strategy PESTLE Analysis |
|---|---|---|---|---|
Purposedifferent | SWOT Analysis arranges strengths, weaknesses, opportunities, and threats into a compact picture of the situation. It keeps internal capabilities and external influences separate before strategic options emerge from them. | When several people work toward one goal but hold different mental maps, Alignment Mapping makes the discrepancies visible. It arranges goals, assumptions, and priorities so shared direction becomes verifiable. | In change initiatives, supporting and restraining forces sit at the table at the same time. Force Field Analysis makes these tensions explicit and shows where change can be pushed forward by strengthening or relieving. | PESTLE Analysis makes political, economic, social, technological, legal, and environmental influences visible. The environment of an initiative is thereby read systematically instead of through isolated trends. |
Complexitydifferent | Low | Medium | Low | Medium |
Timedifferent | 30-60 min | 1-2 h | 45-90 min | 1-3 h |
Participantsdifferent | 3-12 | 4-12 | 3-12 | 2-10 |
Formatdifferent | Workshop | Workshop | Workshop | Workshop + async |
Outputdifferent | SWOT matrix, Strategic options, Action list | Alignment Map, Open Issues, Decision Questions | Force Field Map, Change Levers, Risk Notes | PESTLE Map, External Risks, Strategic Questions |
Tags1 shared | StrategyAnalysisMarketPositioning | AlignmentStakeholdersStrategyFacilitation | ChangeDecisionStrategy | StrategyMarketAnalysis |