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Criterion
Surveys method illustration showing its working structure
UX Research
Surveys
Paper illustration for Solution Interview
Product Discovery
Solution Interview
Paper illustration of a Test Card with four fields for hypothesis, test, metric, and success threshold.
Product Discovery
Test Card
Paper illustration for Fake Door Test
Product Discovery
Fake Door Test
Purposedifferent
When a topic needs to be validated broadly and many people can answer the same question, surveys gather structured feedback in a scalable form. Answers become comparable and segmentable instead of remaining merely anecdotal.When a solution idea is already on the table, it checks how it is understood and evaluated. It looks for resonance, objections, and missing fit early in the conversation.The Test Card turns a critical assumption into a testable claim and specifies in advance which result counts as success.When demand is still unclear, it measures interest in a feature before it is built. It separates real behavior from polite agreement and deliberately keeps build effort small.
Complexitydifferent
MediumMediumLowMedium
Timedifferent
3-14 Tage30-60 min je Interview20-35 min1-5 Tage
Participantsdifferent
50+5-10 Interviews1-5Nutzertraffic
Formatdifferent
AsyncWorkshop + asyncWorkshop + asyncAsync
Outputdifferent
Survey Results, Charts, Segment InsightsSolution Feedback, Objection List, Validation NotesTest Card with a pre-set thresholdClick Data, Interest Signal, Learning Decision
Tags1 shared
QuantitativeResearchValidation
ValidationInterviewsPrototype
ExperimentsValidationDiscoveryHypothesis
ValidationExperimentsDemandDiscovery
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