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Criterion
Surveys method illustration showing its working structure
UX Research
Surveys
Paper matrix with seven SCAMPER rows, operator prompts and variations for a course portal.
Innovation
SCAMPER
Paper illustration for Contradiction Analysis.
Innovation
Contradiction Analysis
Purposedifferent
When a topic needs to be validated broadly and many people can answer the same question, surveys gather structured feedback in a scalable form. Answers become comparable and segmentable instead of remaining merely anecdotal.For an existing solution under pressure to change, the method deliberately opens space for systematic variants. It directs attention to rebuilding, combining, and repurposing rather than only new basic ideas. This produces concrete evolution paths for products, offerings, or workflows.When a system should improve while another measure suffers as a result, the method makes the underlying conflict precisely formulable. It separates the desired effect from its side effect. This makes solutions possible that address the contradiction deliberately instead of half-heartedly.
Complexitydifferent
MediumLowMedium
Timedifferent
3-14 Tage30-60 min60-120 min
Participantsdifferent
50+2-102-8
Formatdifferent
AsyncWorkshopWorkshop
Outputdifferent
Survey Results, Charts, Segment InsightsSCAMPER Idea List, Concept Shortlist, Variation NotesContradiction Statement, Abstraction Notes, Solution Principles, Concept Ideas
Tagsno overlap
QuantitativeResearchValidation
BrainstormingIdeationCreativityReframingInnovation
ContradictionsInnovationProblem solving
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Methods with strong topical overlap with the current selection, not yet in the comparison.

A paper-based illustration representing Brainstorming with its core stages and visible working result.
Innovation
Brainstorming
Paper illustration of the Lotus Blossom working structure.
Innovation
Lotus Blossom
Paper illustration of the Morphological Analysis working structure.
Innovation
Morphological Analysis