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| Criterion |  UX Research Surveys |  Product Discovery Riskiest Assumption Test |  Innovation Design Thinking |  Product Discovery Assumption Mapping |
|---|---|---|---|---|
Purposedifferent | When a topic needs to be validated broadly and many people can answer the same question, surveys gather structured feedback in a scalable form. Answers become comparable and segmentable instead of remaining merely anecdotal. | When an idea hinges on one critical unknown, it prioritizes testing that exact piece of uncertainty first. It separates problem, assumption, solution, and evidence. The result is captured as a prioritized list of assumptions, a test plan, and a result report. | For complex user problems with an uncertain cause, the method connects observation, interpretation, and experiment into a learning cycle. It keeps the focus on real needs and avoids premature solution language. This produces robust decisions for product and service. | When assumptions still sit unordered in the room, it weighs uncertainty against leverage. It makes visible which hypotheses should be checked first. |
Complexitydifferent | Medium | Medium | High | Medium |
Timedifferent | 3-14 Tage | 1-2 Wochen pro Iteration | 1 Tag bis mehrere Wochen | 45-60 min |
Participantsdifferent | 50+ | 2-6 | 4-10 | 2-8 |
Formatdifferent | Async | Workshop + async | Workshop | Workshop + async |
Outputdifferent | Survey Results, Charts, Segment Insights | Prioritized Assumption List, Test Plan, Results Report | Problem Statement, Prototype, Test Learnings | Assumption map, Test backlog, Risk ranking |
Tagsno overlap | QuantitativeResearchValidation | ExperimentsValidationDiscoveryAssumptions | InnovationPrototypeResearch | AssumptionsRiskExperimentsValidation |