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Criterion
Surveys method illustration showing its working structure
UX Research
Surveys
Paper illustration for Problem Interview
Product Discovery
Problem Interview
A paper-based illustration representing Design Sprint with its core stages and visible working result.
Innovation
Design Sprint
Paper illustration for Concierge MVP
Product Discovery
Concierge MVP
Purposedifferent
When a topic needs to be validated broadly and many people can answer the same question, surveys gather structured feedback in a scalable form. Answers become comparable and segmentable instead of remaining merely anecdotal.When the picture of the problem still needs to become solid, it asks about real situations and consequences. It separates genuine suffering from mere interest in a solution.When the product question is unclear and time pressure is high, the method takes a team from an open idea to a testable solution. It connects problem understanding, decision, and learning in one compact format, lowering the risk of spending a lot of energy on a mere guess.When an idea can first fail or grow through genuine hands-on support, it relies on manual work instead of automation. It shows whether user value holds up even under manual execution.
Complexitydifferent
MediumMediumHighMedium
Timedifferent
3-14 Tage30-60 min je Interview4-5 Tage1-4 Wochen
Participantsdifferent
50+5-12 Interviews5-83-10 Kunden
Formatdifferent
AsyncWorkshop + asyncWorkshopWorkshop + async
Outputdifferent
Survey Results, Charts, Segment InsightsProblem Evidence, Risk Notes, Customer SegmentsPrototype, Test Findings, Decision RationaleConcierge Learnings, Service Blueprint, MVP Risks
Tags1 shared
QuantitativeResearchValidation
DiscoveryInterviewsValidation
Design sprintPrototypeValidationInnovation
MVPValidationServiceDiscovery
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