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Criterion
Surveys method illustration showing its working structure
UX Research
Surveys
Paper illustration of two user profile cards with a goal, behavior evidence, and an open research question.
UX Research
Personas
First-click Testing method illustration showing its working structure
UX Research
First-click Testing
Paper illustration of a participant using a prototype while an observer takes notes beside a highlighted usability issue.
UX Research
Usability Testing
Purposedifferent
When a topic needs to be validated broadly and many people can answer the same question, surveys gather structured feedback in a scalable form. Answers become comparable and segmentable instead of remaining merely anecdotal.When target groups stay too vague and teams talk about the same people differently, personas create a shared, solid picture of usage. Condensed profiles make needs, contexts, and differences tangible enough for decisions.When users immediately turn the wrong way on a screen or wireframe, first click testing checks initial orientation at high speed. The first click shows early whether expectation, labeling, and wayfinding fit together.When a product is built but people get stuck on tasks, usability testing shows the friction at concrete points. Observed use instead of self-report makes visible where orientation, understanding, or interaction breaks down.
Complexitydifferent
MediumMediumLowMedium
Timedifferent
3-14 Tage1-3 Tage1-2 Tage1-2 h je Session
Participantsdifferent
50+Internes Team10-30Based on research question
Formatdifferent
AsyncWorkshop + asyncAsyncWorkshop + async
Outputdifferent
Survey Results, Charts, Segment InsightsPersona Profiles, Needs Summary, Scenario NotesClick Heatmap, Success Rate, Design RecommendationsUsability Issues, Severity List, Recommendations
Tagsno overlap
QuantitativeResearchValidation
ResearchCustomerSynthesis
UXNavigationFindabilityValidation
ValidationUXPrototype
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