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Criterion
Surveys method illustration showing its working structure
UX Research
Surveys
Paper illustration for PDCA Cycle.
Operations
PDCA Cycle
A/B Testing workspace showing the question, observations, and next decision.
Growth
A/B Testing
Paper illustration of Experiment Canvas with a method-specific labelled workspace.
Product Discovery
Experiment Canvas
Purposedifferent
When a topic needs to be validated broadly and many people can answer the same question, surveys gather structured feedback in a scalable form. Answers become comparable and segmentable instead of remaining merely anecdotal.For an improvement that still has to prove itself in everyday work, the method runs it through small learning loops. It connects planning, checking, and standardization into a repeatable learning mode.When two variants compete, discussions quickly decide by taste rather than effect. A/B Testing checks behavior under controlled conditions and separates real improvement from chance or expectation effects.When experiments become unreadable after the fact, it arranges hypothesis, signal, and learning goal on a single canvas. It separates problem, assumption, solution, and evidence. The result is captured as a Completed Experiment Canvas and a Success Metric.
Complexitydifferent
MediumLowHighLow
Timedifferent
3-14 Tage1 h bis mehrere Wochen1-4 Wochen30-60 min
Participantsdifferent
50+1-81-61-5
Formatdifferent
AsyncWorkshop + asyncAsyncWorkshop + async
Outputdifferent
Survey Results, Charts, Segment InsightsPDCA Log, Experiment Plan, Learning Outcome, Standard ChangeExperiment results, Decision log, Learning summaryCompleted Experiment Canvas, Success Metric
Tagsno overlap
QuantitativeResearchValidation
Continuous improvementLeanExperiments
ExperimentsGrowthAnalyticsValidation
ExperimentsValidationDiscoveryHypothesis
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