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Criterion
Surveys method illustration showing its working structure
UX Research
Surveys
Paper illustration of a Lean Canvas with nine fields, notes, and one highlighted learning risk.
Product Strategy
Lean Canvas
Paper illustration of Pretotyping with its method-specific working model.
Product Discovery
Pretotyping
Paper illustration of a calm four-quadrant Assumption Map with hypothesis cards and emphasis on important assumptions with little evidence.
Product Discovery
Assumption Mapping
Purposedifferent
When a topic needs to be validated broadly and many people can answer the same question, surveys gather structured feedback in a scalable form. Answers become comparable and segmentable instead of remaining merely anecdotal.When an early product bet still has too many open points, it brings target group, problem, and assumptions into a single view. It condenses the idea so core risks become nameable.Pretotyping clarifies whether a customer problem and solution idea create enough real demand. It separates problem, assumption, solution, and evidence, and captures the result as a pretotyping sketch, test setup, and conversion data.When assumptions still sit unordered in the room, it weighs uncertainty against leverage. It makes visible which hypotheses should be checked first.
Complexitydifferent
MediumMediumLowMedium
Timedifferent
3-14 Tage45-90 minStunden bis wenige Tage45-60 min
Participantsdifferent
50+1-61-42-8
Formatdifferent
AsyncWorkshop + asyncWorkshop + asyncWorkshop + async
Outputdifferent
Survey Results, Charts, Segment InsightsLean Canvas, Core Assumptions, Experiment BacklogPretotyping sketch, Test setup, Conversion data, Go or no-go decisionAssumption map, Test backlog, Risk ranking
Tagsno overlap
QuantitativeResearchValidation
StartupLeanAssumptionsBusiness model
ValidationDemandMVP
AssumptionsRiskExperimentsValidation
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