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Criterion
Surveys method illustration showing its working structure
UX Research
Surveys
Paper illustration of a branching impact map with a Why goal at the root, actor circles, How behavior changes and What options.
Product Strategy
Impact Mapping
A paper-based illustration representing Design Sprint with its core stages and visible working result.
Innovation
Design Sprint
Paper illustration of a Strategy Canvas with several value curves
Business Strategy
Blue Ocean Strategy Canvas
Purposedifferent
When a topic needs to be validated broadly and many people can answer the same question, surveys gather structured feedback in a scalable form. Answers become comparable and segmentable instead of remaining merely anecdotal.When a goal needs to be connected to several possible paths, it shows chains of impact instead of feature lists. It connects business goal, behavior change, and measures.When the product question is unclear and time pressure is high, the method takes a team from an open idea to a testable solution. It connects problem understanding, decision, and learning in one compact format, lowering the risk of spending a lot of energy on a mere guess.The Blue Ocean Strategy Canvas shows how an offering is positioned relative to the market. Differentiation thereby becomes tangible in value factors instead of merely being claimed.
Complexitydifferent
MediumMediumHighMedium
Timedifferent
3-14 Tage45-90 min4-5 Tage2-4 h
Participantsdifferent
50+3-85-83-10
Formatdifferent
AsyncWorkshopWorkshopWorkshop
Outputdifferent
Survey Results, Charts, Segment InsightsImpact Map, Outcome Hypotheses, Delivery OptionsPrototype, Test Findings, Decision RationaleStrategy Canvas, Value Curve, ERRC Actions
Tagsno overlap
QuantitativeResearchValidation
OutcomesStrategyBehaviorPlanning
Design sprintPrototypeValidationInnovation
StrategyPositioningInnovationValue
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