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Criterion
Surveys method illustration showing its working structure
UX Research
Surveys
Gemba Walk workspace showing the question, observations, and next decision.
Operations
Gemba Walk
Paper illustration for Smoke Test.
Product Discovery
Smoke Test
A3 Problem-Solving workspace showing the question, observations, and next decision.
Operations
A3 Problem Solving
Purposedifferent
When a topic needs to be validated broadly and many people can answer the same question, surveys gather structured feedback in a scalable form. Answers become comparable and segmentable instead of remaining merely anecdotal.When there is uncertainty about the real course of a process, the method brings observation to the place where work happens. It combines perception, follow-up questions, and process knowledge so decisions rest on actual workflows instead of assumptions.When demand only needs to be roughly verified, it tests interest with minimal effort. It measures whether people would take a next step at all.For a complex deviation with several people involved, the method bundles problem, analysis, and decision onto one page. It creates a shared working space where causes, countermeasures, and follow-up fit together.
Complexitydifferent
MediumLowLowMedium
Timedifferent
3-14 Tage30-120 min1-5 Tage45-90 min
Participantsdifferent
50+2-6Nutzertraffic2-5
Formatdifferent
AsyncWorkshopAsyncWorkshop + async
Outputdifferent
Survey Results, Charts, Segment InsightsObservation Notes, Improvement IdeasInterest Metrics, Conversion Signal, Learning NoteA3 Report, Action Plan, Root Cause Analysis
Tagsno overlap
QuantitativeResearchValidation
LeanObservationProcessOperations
ValidationExperimentsDemandGrowth
LeanProblem solvingCoachingOperations
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