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| Criterion | ![]() UX Research Surveys | ![]() UX Research First-click Testing | ![]() Product Discovery Pretotyping | ![]() Innovation Lean Startup |
|---|---|---|---|---|
Purposedifferent | When a topic needs to be validated broadly and many people can answer the same question, surveys gather structured feedback in a scalable form. Answers become comparable and segmentable instead of remaining merely anecdotal. | When users immediately turn the wrong way on a screen or wireframe, first click testing checks initial orientation at high speed. The first click shows early whether expectation, labeling, and wayfinding fit together. | Pretotyping clarifies whether a customer problem and solution idea create enough real demand. It separates problem, assumption, solution, and evidence, and captures the result as a pretotyping sketch, test setup, and conversion data. | For uncertain business assumptions, the method forces the idea into contact with real market reactions early. It separates wishful picture, assumption, and observable behavior, so that learning becomes faster than planning. This translates uncertainty into measurable insight. |
Complexitydifferent | Medium | Low | Low | Medium |
Timedifferent | 3-14 Tage | 1-2 Tage | Stunden bis wenige Tage | Wochen bis Monate je Lernzyklus |
Participantsdifferent | 50+ | 10-30 | 1-4 | 2-8 |
Formatdifferent | Async | Async | Workshop + async | Workshop + async |
Outputdifferent | Survey Results, Charts, Segment Insights | Click Heatmap, Success Rate, Design Recommendations | Pretotyping sketch, Test setup, Conversion data, Go or no-go decision | Hypothesis list, MVPs, Learning reports, Pivot or persevere decision |
Tags1 shared | QuantitativeResearchValidation | UXNavigationFindabilityValidation | ValidationDemandMVP | LeanStartupValidationMVP |



